OptiHealth Hospital – Complete Branding & Identity Design
Project Overview
OptiHealth Hospital, a modern healthcare provider, wanted to establish a trustworthy and sophisticated brand identity that reflects care, innovation, and professionalism.
Our goal was to create a clean, minimalist logo and a complete branding system that communicates reliability and compassion — the core values of healthcare.
What We Delivered
Primary Logo Design (Modern + Minimal)
Brand Icon & Submark
Color Palette & Typography System
Brand Guidelines Document
Stationery Design (Letterhead, Business Card, Envelope)
Social Media Branding Templates
Skills Used in Project
Total: 100%
Focus: Creative direction and logo design were the core strengths in this project, ensuring a cohesive and impactful brand presence across all platforms.
Design Concept
The logo combines a cross symbol with a circular element, representing care, balance, and holistic wellness. Soft blue and green tones were chosen to evoke trust, health, and calmness, while a clean sans-serif font ensures readability and modern appeal. The branding focuses on clarity and compassion, ensuring every touchpoint feels approachable yet professional.
Result
The new brand identity helped OptiHealth Hospital stand out as a modern and reliable healthcare brand. Their audience response improved with higher trust perception, and the refreshed look strengthened their online and offline presence.
Discover & Research
We begin by understanding your brand, goals, and audience. Through deep research and brainstorming, we uncover insights that guide the creative direction.
Design & Create
Our creative experts transform strategy into stunning visuals — from logos and branding to digital experiences that capture attention.
Review & Refine
We collaborate with you to refine every detail. Feedback loops ensure the final design perfectly aligns with your brand identity.
Deliver & Launch
Once approved, we deliver high-quality assets ready for print, web, and marketing use — setting your brand up for success.
Thank You!
FOR VISITING ZAWIA DESIGNUZ
Let’s Build Something Extraordinary Together
We appreciate your time and interest in our creative agency. Whether you’re looking to elevate your brand identity, create
engaging visuals, or launch a powerful online presence — we’re here to make it happen. Let’s turn your ideas into designs that inspire.
Contact Us
We’d Love to Hear From You
Address: Mian Channu, Tulamba Town, Pakistan Phone: +92 314 444 6975 | +92 309 142 0075
Email: info@zawiadesignuz.com | support@zawiadesignuz.com Working Hours: 9 AM – 7 PM (Mon–Sat)